FUNDRAISING STUDY 

Digital Fundraising      The Study 2026 

Download the latest edition of the Digital Fundraising Study and explore how donation behaviour is evolving! 

  • Digital donation behaviour, based on real data from over 10,000 organisations and clubs 
  • Expert commentary from the Swiss Red Cross and other fundraising professionals 
  • Special focus on Community Fundraising with a real-life example from the Berlin Marathon & ROTE NASEN
Mock-Ups FS26 II (2)

 

 

Why download the study? 

The study highlights the most relevant developments in Digital Fundraising: 

  • Donation amounts, volume and frequency
  • Seasonal donation dynamics (e.g. year-end, Ramadan)
  • Payment methods and conversion drivers
  • Mobile vs. desktop behaviour
  • One-off and recurring donations
  • Community Fundraising as a growing approach

Download the full analysis and actionable takeaways now! Also available in German and French! The study was developed by RaiseNow’s fundraising experts, enriched by valuable contributions from experienced voices across the industry. 

 

Looking for more insights? Explore our Fundraising Insights for success stories, tutorials, and expert advice. 

 

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